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How do prop firms make money?

EverFunded earns from account fees and paid add-ons, and pays rewards from its own revenue. The conflict of interest that creates, and what limits it.

At a glance

Most of EverFunded's revenue comes from the fees traders pay for accounts, including paid add-ons. Rewards are paid from EverFunded's own revenue, not from a fund held for traders. In three steps:

  • Fees. Traders pay for accounts and for paid add-ons. On Flash, only the $0.99 entry payment is taken at purchase; the rest of the price is collected if the trader passes.

  • Operating revenue. Those fees are EverFunded's revenue. EverFunded may also keep spreads, commissions or other fees connected with running the service (Risk Disclosure §5.2). EverFunded earns the fee whether or not a trader passes.

  • Discretionary rewards. All trading is simulated, so there are no real trading profits to split. A reward is a discretionary payment, calculated using a reward share and paid from EverFunded's general revenue.

This creates a conflict of interest, and we state it openly. We cannot honestly say the incentives are perfectly aligned: EverFunded keeps the fee when a trader does not pass, and it can earn more when a trader fails and buys again.

Where the money comes from

Source

What it is

Account fees

The price of each account and size, shown on the pricing page before you pay. On Flash, only the $0.99 entry payment is taken at purchase; the rest of the price is collected if the trader passes.

Paid add-ons

20% for the profit split upgrade, 25% for Payout On Demand and 10% for Swap-Free. On 2-Step, 1-Step and Instant, each is a percentage of the account's price after any code and before any multi-account discount; the multi-account discount never reduces an add-on. On Flash, all three can be bought only with the second payment after passing, each priced on the rest of the price, and they apply only to the funded account.

Other income

The Risk Disclosure (§5.2) explains that EverFunded may also keep spreads, commissions or other fees connected with running the service. You are not entitled to a share of these.

The reward share. Every account uses an 80% reward share, or 100% with the profit split upgrade. On 2-Step, 1-Step and Instant the upgrade is bought with the account. On Flash it is bought only with the second payment after you pass. Growing an account never changes its reward share. See Add-ons: profit split upgrade, Payout On Demand and swap-free.

Where a reward comes from. A reward is calculated using a reward share and paid from EverFunded's general revenue. Rewards are discretionary, paid only when payout conditions are met, and never guaranteed.

Example: A trader buys a 1-Step account and adds the profit split upgrade. From that order, EverFunded receives the account price plus the add-on, which costs 20% of the account's price. If the trader passes and later meets the payout conditions, a reward can be calculated at the upgraded 100% share and paid from EverFunded's revenue. If the trader breaks a loss limit instead, the fee is not refunded, and EverFunded keeps it without paying a reward. That is the conflict described above, and it is why the rules are published in advance.

What limits the conflict

  • The rules are published before you buy. The objectives, loss limits and reward conditions are published before you buy, and the rules in force when you buy govern that account, except where a change is needed for legal, security or platform-integrity reasons (Terms §5.5).

  • The same limits for everyone. Looser loss limits and higher leverage are not sold: everyone on the same account trades to the same limits. A paid add-on changes only the reward share, the calendar wait before a payout request, or swap fees.

  • No incentive to change your result. No one at EverFunded has any incentive to change an individual trader's result (Risk Disclosure §5.3).

  • EverFunded does not trade against you. You are trading in a simulation, not against EverFunded in a live market. EverFunded may manage its own business risk, including with third parties. That does not change your account, your rules or the simulated nature of your trading (Risk Disclosure §5.1).

Does the fee ever come back?

Get your 2-Step or 1-Step fee back after that account's fourth payout. Not on Flash or Instant. It is earned per account, and the refund is what you paid for that account's fee, after discounts and not including add-ons. Passing and earlier payouts do not trigger it, and reaching a fourth payout is not guaranteed. Otherwise fees are not refundable once your account is delivered. Payouts on a new account that replaces that account at a scaling step also count toward its fourth payout, and the fee is refunded only once.

When it is due, it goes to your original payment method, is started within 10 business days of approval, and is never paid as part of a payout. See Getting your 2-Step or 1-Step fee back after your fourth payout.

Before you buy

  • Passing is not guaranteed. We do not publish a pass rate, so do not assume you have any particular chance of passing.

  • Set a budget. Fees add up if you buy again after failing. Only spend what you can afford to lose.

  • Rewards are not income. Do not treat a possible reward as a salary or a way to make a living.

  • Some promoters are paid. EverFunded pays partners a commission when someone they refer buys an account. See EverFunded's affiliate and partner programme: who can join and how to apply.

  • A rule applied differently to your account? That is a question about your own account, so a person answers it. Message us in the chat, or email [email protected] with your account number, and a person reviews it against the published rule. To make a formal complaint, see How to contact EverFunded support.

Related articles

Next step

Read the rules every account is held to: What are the Trading Objectives?.

All trading at EverFunded is simulated. The fee you pay is the money at risk. Rewards are discretionary and never guaranteed.

Where this article and the published legal documents differ, the legal documents govern.

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