Skip to main content

How referrals are tracked: links, codes and the 45-day window

A customer is yours when your link was the last one clicked and they buy within 45 days, or when they type your code at checkout. Links and codes by product, with examples.

At a glance

A customer counts as yours when the last partner link they clicked was yours and they make their first purchase within 45 days of that click. If the customer types a partner's code at checkout, the code counts instead of any link.

Key rule: A code beats a link. A code typed at checkout decides who referred the customer, whatever link they clicked. A customer does not have to type your code: your link works on its own.

Links and codes by product

The customer buys

Your tracking link

A partner code at checkout

2-Step or 1-Step

Yes

Yes, and the code beats any link

Flash

Yes, from the $0.99 entry payment

No

Instant

Yes

No

Flash and Instant buyers need your link, because no partner code works on those purchases.

How attribution works

  • Last click. If a customer clicks more than one partner's link, the last click counts.

  • 45 days, from the click. The first purchase must come within 45 days of that click. Apart from the Flash case below, a first purchase more than 45 days after the click does not count for that click.

  • Only the first purchase earns a commission. See How affiliate commission works: from 12% up to 25%.

  • Flash. The customer is linked to you when they pay the $0.99 entry. Your commission is paid when they pay the rest of the Flash price, even if that is more than 45 days after the click.

  • Your link. We give each partner a tracking link, and we make a real test purchase through it before you go live. Use the link exactly as we give it to you.

Example: A viewer clicks partner A's link on 1 October and partner B's link on 10 October, then buys a 2-Step on 20 October without typing a code. The purchase counts for partner B: theirs was the last click, and the purchase came within 45 days of it. If the viewer had typed partner A's code at checkout, it would have counted for partner A.

Example: Another viewer clicks your link on 1 October and pays the $0.99 Flash entry the same week. They pass, and pay the rest of the Flash price in late November, more than 45 days after the click. The commission is still yours.

If a referral is not credited

If your link does not seem to work, or a customer says they bought through your link but you have not been credited, message us in the chat or email [email protected] with your partner name, your tracking link or code, the date of the order and the country. A person checks it against our records and replies. Never send a customer's personal details. What to send, and what happens next, is in Your partner account: referrals, balance and payments.

Related articles

Next step

Use the tracking link exactly as we give it to you — that is what makes a referral yours. How affiliate commission works: from 12% up to 25% then sets out what each referral earns you and how your rate rises.

Did this answer your question?